Describe your item and get exactly 13 tags for Etsy that are ready to paste. Every tag is 20 characters or less, uses only letters, numbers and spaces, and covers a different search.
How to use the Etsy tag generator
- Say what the item is, like “personalized leather dog collar”.
- Add details: materials, style, sizes, occasions, who it’s for.
- Click Generate 13 tags.
- Copy all and paste into your listing’s Tags field. Etsy splits them at the commas.
What makes good Etsy tags
| Tip | Example |
|---|---|
| Use phrases, not single words | leather dog collar, not just leather |
| Cover different searches | what it is, material, style, occasion, recipient |
| Use all 13 | every empty tag is a missed search |
| Stay within 20 characters | Etsy won’t accept longer tags |
| Skip repeats | Etsy already matches plurals and word order |
A tag set, explained
For a personalized leather dog collar:
- What it is: personalized collar, leather dog collar, dog name collar
- Materials and details: brass buckle collar, engraved dog collar
- Who it’s for: dog lover gift, new puppy gift
- Occasions: dog birthday gift
- Sizes and types: small dog collar, large dog collar
- Style: handmade collar, rustic pet collar
Together they cover far more searches than 13 versions of “dog collar”.
Check your listing
Paste your title and tags into the Etsy SEO tool to check length limits, duplicates and whether your title and tags work together.
The best tags for Etsy: a simple formula
Good Etsy tags are multi-word phrases that buyers actually type. Use your 13 tags to cover different searches:
| Tag type | How many | Example (leather dog collar) |
|---|---|---|
| What it is | 3–4 | leather dog collar, dog collar, brass buckle collar |
| Who it’s for | 2 | gift for dog lover, new puppy gift |
| Style or material | 2–3 | rustic dog collar, full grain leather |
| Occasion | 2 | christmas dog gift, dog birthday gift |
| Personal touch | 2 | personalized collar, engraved dog collar |
Each tag can be up to 20 characters. Use phrases instead of single words, don’t repeat the same tag twice, and check them all in the Etsy SEO tool.
Frequently asked questions
What are the best tags for Etsy?
Specific multi-word phrases that buyers search, covering what the item is, who it’s for, its style or material and the occasion. Use all 13 tags and keep each one under 20 characters.
Is the Etsy tag generator free?
Yes, with several free tries a day and no sign-up.
How many tags can an Etsy listing have?
13, each up to 20 characters. The generator always aims for exactly 13.
Should my tags repeat my title?
Your best two or three phrases should appear in both. Use the rest of the tags for other searches.
Do tags need to include my category or color?
No. Etsy already uses your category and the attributes you select, so spend tags on other phrases.
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